Boyzlife, the Irish pop duo featuring Keith Duffy and Brian McFadden, has appointed Clearbox to manage the group’s communications ahead of a huge new UK tour.
Boyzone’s Keith Duffy and Westlife’s Brian McFadden, two of the most recognisable Irish pop stars in the world, have appointed the Holywood based creative agency to manage their publicity, content and web development.
Clearbox’s campaigns begin immediately and will be headed up by Project Director, Claire Best.
Speaking on the appointment, Claire said: “We’re incredibly excited to start working with the team at Boyzlife. Keith and Brian are two of the biggest names in Irish music and are adored by fans around the world. To have the opportunity to work with them on their upcoming UK tour is brilliant for us. We have some big ideas in the pipeline for Boyzlife and can’t wait to get cracking.”
Keith Duffy added: “I’ve worked with the team at Clearbox in the past and found them to be incredibly creative and very dedicated. Brian and I are looking forward to working with Claire and the team to achieve great things together ahead of what’s going to be a massive year for Boyzlife.”
Clearbox is a creative communications agency with offices in Belfast and Yorkshire. The company specialises in PR, social and experiential activities for brands such as Bushmills Irish Whiskey, Amazon, Sony Mobile, Sophos, CarTrawler and Morelli’s Ice Cream.