From the Blog.

The Clearbox Weekly 4th July

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04. 07. 2014
The latest Clearbox Weekly comes to you live from a wet and gusty Holywood…or windswept and interesting, as we like to call it.It's Independence Day today so we'd like to wish a very happy 4th of July to our stateside friends including GennComm and Command Partners who we've been working with on a few campaigns recently.This week, we've been celebrating the end of a successful crowd funding campaign, raising a toast to Northern Ireland's best restaurant and embracing football fever.On Saturday, one of our sporting client, Number1GK held the first of three scheduled summer goalkeeping coaching days which was supported by McDonald's in Dundonald. The day was well attended by aspiring goalkeepers from the community as well as a scout from English Championship Club, Brentford.On Monday night, Lisburn Road eatery and Clearbox client SHU was named Best Restaurant in Northern Ireland for a third time at the National Restaurant Awards in London. The story landed in loads of titles, including UTV, Belfast Telegraph, and Ulster Business.On Thursday, our month-long crowd funding campaign for Jyrobike drew to a close.The Kickstarter campaign, which started off in early June with a press event in London, had the aim of securing $100,000 for the Holywood-based bicycle company. The final total sits at an impressive $185,000, meaning the first 12” and 16” models will now go into production.If you didn't pre-order a bike through Kickstarter and would still like to do so, orders are now being taken on jyrobike.com.In other news, Le Tour de France rolls into Yorkshire and electronics giant Sony used the race as an opportunity to promote some of its cameras. The firm's PR people have strapped cameras to five sheep in Harrogate to capture the action as the riders speed past - check out the story here. Nice work, Sony!Finally, two pieces of more serious news from the media industry this week. At the time of writing, former NOTW editor and David Cameron PR bod Andy Coulson has been sentenced to 18 months in prison as part of the phone hacking scandal. The latest news on the breaking story is available here.Last, but by no means least, comes a scathing attack on the PR industry by Nick Cohen. The piece, published in Standpoint, is one of the more interesting views on the industry we've read in the last few years. Not that we agree with any of it mind…That's your lot for this week folks, have a great weekend and enjoy those World Cup Quarter Finals!

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